Back-to-School Supplies Lists and Online Shopping Infographic

Back-to-School Supplies Lists and Online Shopping Infographic

When combining back-to-school and college spending, it ranks as the second biggest shopping season for all retailers, after the winter holidays. For the first time, NRF and Research Now conducted a flash poll of 502 parents with children in K-12, to learn more about their online shopping habits and the never-ending back-to-school supplies list. Here’s a look at some of the data points that captured our attention.